American Girl Dolls - The Strong National Museum of Play
By A Mystery Man Writer
Description
Inducted Year: 2021 Following a visit to historic Williamsburg, Virginia, and a Christmas shopping trip for her nieces, educator and newscaster Pleasant Rowland developed and launched a line of 18-inch dolls representing an era of America’s past. Each doll was paired with rich historical narratives and accurate reproductions of clothing and accessories. Rowland decided to sell the dolls—Samantha, Kirsten, and Molly—by direct mail. Between September and December of 1986, American Girl dolls sold $1.7 million worth of product. Rowland’s formula for combining []
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