Hanes new Hanes Originals line of underwear is designed for Gen Z
By A Mystery Man Writer
Description
Hanes is known for its classic white underwear. Can its colorful new Hanes Originals line sell the brand to Gen Z?
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://people.com/thmb/hVlFLwpFmcFOG3yH9hded9h4f3A=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc():focal(749x0:751x2)/hanes-womens-originals-panties-pack-a0a4871913814b62a25a465d1b6a58e6.jpg)
The New Hanes Originals Collection Just Launched at
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://s24.q4cdn.com/661451417/files/doc_multimedia/Hanes_Originals.jpg)
HanesBrands Inc. - Hanes Reignites With Stylish and Comfortable New Hanes Originals Collection
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://i5.walmartimages.com/seo/Hanes-Originals-Men-s-Underwear-Trunks-Moisture-Wicking-Stretch-Cotton-3-Pack_9c3cf0ac-2db0-4022-8e76-576a95bffce1.959c835acaa6188d1acb3538849f95af.jpeg)
Hanes Originals Men's Underwear Trunks, Moisture-Wicking Stretch Cotton, 3-Pack
Hanes Originals Premium Men's Briefs : Target
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://m.media-amazon.com/images/S/aplus-media-library-service-media/bb48f3a5-8f57-4329-bebc-62d40a0381ed.__CR4,0,463,625_PT0_SX463_V1___.jpg)
Hanes Originals Men's Boxer Briefs, Stretch Cotton Moisture
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://i5.walmartimages.com/seo/Hanes-Originals-Men-s-Dyed-Brief-Moisture-Wicking-Stretch-Cotton-Brief-3-Pack_a1ef52b7-f3f5-4c5e-9b79-44420e5a4113.052154549f21fb3d4ec75822f9fb62b5.jpeg)
Hanes Originals Men's Dyed Brief, Moisture Wicking Stretch Cotton Brief, 3-Pack
Hanes Originals Premium Men's Briefs : Target
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://m.media-amazon.com/images/I/71HP266zesL._UX250_.jpg)
Hanes Ultimate Men's Originals Boxer Briefs & Trunks, Supersoft Bamboo from Viscose Underwear, 3-Pack, Regular Leg-Black-3 Pack, Small at Men's Clothing store
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://m.media-amazon.com/images/I/41OXYGP3GSL.__AC_SR166,182___.jpg)
Hanes Originals Men's Boxer Briefs, Stretch Cotton Moisture
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://cdn.hanes.com/wysiwyg/HNS/SuperSoft/MB_02.jpg)
HANES ORIGINALS
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://images.fastcompany.net/image/upload/w_1200,c_limit,q_auto:best/wp-cms/uploads/2023/02/07-90849570-hanes.jpg)
Hanes new Hanes Originals line of underwear is designed for Gen Z
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://cdn.hanes.com/catalog/product/H/N/HNS_BROBB4/HNS_BROBB4_Assorted_Front.jpg?width=355&quality=100&bg-color=255,255,255)
ORIGINALS UNDERWEAR - COLLECTIONS - HANES ORIGINALS
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://i5.walmartimages.com/seo/Hanes-Originals-Men-s-SuperSoft-Boxer-Brief-Underwear-3-Pack-Sizes-S-2XL_0c9569c0-b141-4b39-a98c-75b2c41b1344.bc95e948cbea7c6b393586cbef256e5e.jpeg)
Hanes Originals Men's Woven Boxer, Moisture Wicking Woven Boxer, 3-Pack
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://people.com/thmb/I-dhXFcAgzs59-m60cNFzakjWpQ=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc():focal(749x0:751x2)/hanes-womens-originals-wireless-seamless-rib-bralette-40c876016f3b421da2df28d4354f3fed.jpg)
The New Hanes Originals Collection Just Launched at
![Hanes new Hanes Originals line of underwear is designed for Gen Z](https://images.fastcompany.net/image/upload/w_596,c_limit,q_auto:best,f_auto/wp-cms/uploads/2021/03/i-2-90614083-hanesand8217s-new-underwear-is-like-a-bra-for-your-balls.jpg)
Hanes's new underwear is like a bra for your balls
from
per adult (price varies by group size)