The New Phenom Of 'Deinfluencing' Is Changing Influencer Culture
By A Mystery Man Writer
Description
For those who have just got their heads around the extraordinary $16.4 billion brand value of influencers, TikTok is suddenly full of their apparent nemesis, the new generation ‘deinfluencers’.
The New Phenom Of 'Deinfluencing' Is Changing Influencer Culture
No more clumpy lipgloss: How TikTok's 'deinfluencing' trend became a marketing tactic
Deinfluencing: The TikTok Trend That Warns Against Buying Products
No more clumpy lipgloss: How TikTok's 'deinfluencing' trend became a marketing tactic
Deinfluencing: The TikTok Trend That Warns Against Buying Products
8 Change Their Economy - Influencer: The New Science of Leading Change, Second Edition, 2nd Edition [Book]
Influencers are rebranding themselves as deinfluencers by
Rise Of The Deinfluencer: Growing Social-Media Movement Challenges Influencers And Consumerism
TikTok 'definfluencing' exposes over-hyped products. Brands are adapting - The Washington Post
Stéphane ETIENNE • hypallages® on LinkedIn: The New Phenom Of 'Deinfluencing' Is Changing Influencer Culture
Book Summary - Influencer: The New Science of Leading Change
De-Influencing: Why TikTok Is Suddenly All About What Not To Buy
No more clumpy lipgloss: How TikTok's 'deinfluencing' trend became a marketing tactic
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