Loft Launches Plus-Size, Says It Wasn't Hard - Racked
By A Mystery Man Writer
Description
quot;Launching plus-sizes took commitment, and it took passion and focus. But it was not hard."
Victoria's Secret misses the mark with plus-size consumers
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://assets.vogue.com/photos/64d24a1edb349e28e857b1bb/1:1/w_2560,h_2560,c_limit/VO0923_SocialCover_logo.jpg)
Four Iconic Supermodels Reunite for Vogue's September 2023 Issue
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://images.newrepublic.com/b0dd90a101dcd2483623f184ed2a77bf0963eaa9.jpeg?auto=format&fit=crop&crop=faces&q=65&w=768&h=undefined&ar=3%3A2&ixlib=react-9.0.2&w=768)
The Media Has No Idea How to Cover Extreme Heat
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://images.bestwestern.com/bwi/brochures/62046/photos/1024/26676640.jpg)
Hotel in Vancouver Best Western Premier Chateau Granville Hotel & Suites & Conf. Centre
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://image.isu.pub/150807174420-fc93b868c64b5839940dd794bac1229e/jpg/page_1_thumb_large.jpg)
Passive house plus issue 12 (uk edition) by Passive House Plus (Sustainable Building) - Issuu
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://media.glamour.com/photos/5a73a8af13cf2b4769297278/master/w_2560%2Cc_limit/loft-lede.jpg)
Get Excited: Loft Just Launched Its First Plus-Size Clothing Collection
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://i.dailymail.co.uk/1s/2021/06/25/22/44688451-0-image-a-145_1624655868409.jpg)
Plus-size women compare frumpy outfits they're expected to wear vs. what they REALLY wear
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://cdn.mos.cms.futurecdn.net/ApbbWLT3mVjz5AdLkq7TGN-415-80.jpg)
I Just Moved—These 21 Small Apartment Essentials Are Must-Haves for Prime Day
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://static01.nytimes.com/newsgraphics/2022-09-23-tmag-greats/7cfa190492456dcb37cad7f799597fc4ac80636d/_big_assets/images/demna-cover.jpg)
Demna - The New York Times
![Loft Launches Plus-Size, Says It Wasn't Hard - Racked](https://bikepacking.com/wp-content/uploads/2023/01/Bike-Friday-All-Packa-Review_2.jpg)
Bike Friday All-Packa Review
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