Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains
By A Mystery Man Writer
Description
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://res.cloudinary.com/peloton-cycle/image/fetch/c_fill,dpr_1.0,w_1280,h_720,x_0,y_0/f_auto/q_auto/https://images.ctfassets.net/6ilvqec50fal/ast-three-more-motivators-infinite-inspiration/6b196e4095679e93a9443c0b9e2e6656/blog-header_desktop-2560x1440.png)
Three More Motivators, Infinite Inspiration
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://cdn.strategyonline.ca/wp/wp-content/uploads/2023/05/peloton_members-extension-de_janina-off-bike_1752__v3_240_v1peloton_members-extension-de_janina-off-bike_1752__v3_240-1.jpg)
Did you know Peloton isn't just a bike? » Strategy
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://www.hollywoodreporter.com/wp-content/uploads/2021/06/Miley-Cyrus_photo-credit-Courtesy-of-Peloton.jpg?w=819)
Peloton: How the Bike Company Has Become a Global Content Brand
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://uncomn-projects.com/wp-content/uploads/2023/11/Logo-Development-Peloton-scaled.jpg)
Wellness Marketing Agency
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://cdn.strategyonline.ca/wp/wp-content/uploads/2023/09/peloton-campaign.jpg)
Peloton emphasizes the versatility of its products » Strategy
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://cdn.vox-cdn.com/thumbor/uYe_YFjongkRf8fziS2Q4oIH6vo=/0x0:2040x1360/2000x1333/filters:focal(1020x680:1021x681)/cdn.vox-cdn.com/uploads/chorus_asset/file/24007928/acastro_STK119_Peleton_02.jpg)
Peloton's 2023 rebranding effort will highlight subscriptions
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://miro.medium.com/v2/resize:fill:224:224/1*z-6BaotK7mhjbimoc6027g.jpeg)
List: Reading list, Curated by JuẌtaposï
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://cdn-images-1.medium.com/fit/c/72/72/1*4ifCjAvtvVJmev0483iw2w.jpeg)
Magenta
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://static-prod.adweek.com/wp-content/uploads/2018/05/Orangetheory-Fitness-890-2018.jpg)
The Cult of Peloton: Reinventing the Fitness Industry, and
Peloton's brand strategy needs some help
Success Story: How Peloton 2x their revenue to $4bn in 2021➡
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://smartcdn.gprod.postmedia.digital/financialpost/wp-content/uploads/2023/05/nyab209-the-associated-press.jpg)
Peloton the rebrand: High end exercise bike maker says it's now a
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://static-prod.adweek.com/wp-content/uploads/2018/05/peloton_robin_arzon-PAGE-2018.jpg)
The Cult of Peloton: Reinventing the Fitness Industry, and
![Peloton became a multidimensional brand. Here's why it matters., by Sarah McMains](https://res.cloudinary.com/peloton-cycle/image/fetch/f_auto,c_limit,w_3840,q_90/https://images.ctfassets.net/6ilvqec50fal/ast-ifpimg-3-three-more-motivators-infinite-inspiration/93ef5ef86e20fc88a9b496fcf21a70e3/spotify_marcel-2560x2560.jpeg)
Three More Motivators, Infinite Inspiration
from
per adult (price varies by group size)