How Barbie became the world's most popular doll: it had poor sales
By A Mystery Man Writer
Description
How did Mattel’s Barbie become the most popular doll in the world? With limited-edition releases and a more diverse range today, here’s everything you need to know about its evolution
First published in 1903, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. With a reputation for authoritative, influential and independent reporting on Hong Kong and China. The newspaper is supported with its online publication and its Sunday edition, Sunday Morning Post.
Ruth Handler, the brains behind Barbie, had an idea in the 1950s. She wanted to show girls they could be anything they wanted to be.
First published in 1903, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. With a reputation for authoritative, influential and independent reporting on Hong Kong and China. The newspaper is supported with its online publication and its Sunday edition, Sunday Morning Post.
Ruth Handler, the brains behind Barbie, had an idea in the 1950s. She wanted to show girls they could be anything they wanted to be.
![How Barbie became the world's most popular doll: it had poor sales](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/06/08/347a8d7e-bb09-4639-8b90-760baa051907_0089627c.jpg)
How Barbie became the world's most popular doll: it had poor sales
![How Barbie became the world's most popular doll: it had poor sales](https://www.freep.com/gcdn/presto/2023/07/21/PDTF/1a955910-4d7e-47c2-bdef-9eeb7edaa1c4-IMG_0470.jpg?crop=2128,1596,x0,y0)
The Little Barbie that grew Breasts, growing up skipper
![How Barbie became the world's most popular doll: it had poor sales](https://d2j6dbq0eux0bg.cloudfront.net/images/82817380/3363937440.jpg)
Barbie Collector Autumn 2007 - Toys R Us, Store, barbie collector
![How Barbie became the world's most popular doll: it had poor sales](https://cdn.i-scmp.com/sites/default/files/styles/og_image_scmp_generic/public/d8/images/canvas/2023/06/08/6282007f-9a94-45a5-b8d3-2f5c6f7d304a_bed8cd25.jpg?itok=L-Ve3O-7&v=1686206000)
How Barbie became the world's most popular doll: it had poor sales
![How Barbie became the world's most popular doll: it had poor sales](https://i.ebayimg.com/images/g/kS8AAOSwyfpfiOYu/s-l1200.webp)
Controversial Barbie Dolls That Were Made And Recalled, 59% OFF
![How Barbie became the world's most popular doll: it had poor sales](https://www.messynessychic.com/wp-content/uploads/2012/10/20121026-122346.jpg)
The Little Barbie that grew Breasts, growing up skipper
![How Barbie became the world's most popular doll: it had poor sales](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/06/08/310d11ba-a140-4b50-aada-c1ca7be1bcf9_b61a67c3.jpg)
How Barbie became the world's most popular doll: it had poor sales
![How Barbie became the world's most popular doll: it had poor sales](https://i.ebayimg.com/images/g/BtMAAOSwGStkxafS/s-l1200.webp)
Controversial Barbie Dolls That Were Made And Recalled, 59% OFF
![How Barbie became the world's most popular doll: it had poor sales](https://i.ebayimg.com/images/g/-UkAAOSw5QNflere/s-l1200.webp)
Controversial Barbie Dolls That Were Made And Recalled, 59% OFF
from
per adult (price varies by group size)